AutoFlick is shamelessly promoting itself as a worthy Father’s Day gift.

Just because the story focuses on a father and son foolishly chasing after people who throw cigarettes from their cars, the novel thinks fathers might enjoy getting it as a gift, and sons — or even daughters or complete strangers — might feel good about giving it to a father.

Compounding this arrogance, the author-publisher suggests that fathers of a certain age might be amused by a story taking place in 1968 that features many classic cars. And the odd lyric from the same era.

Further, reminding people that it won the 2017 Ben Franklin Silver Award for Best First Book (Fiction), along with glowing reviews, seems excessively pretentious.

We here at the johnrbancroft.com blog cannot condone such mercenary behavior. Nevertheless, we feel compelled to point out that more information about AutoFlick is available at www.autoflickthenovel.com.

As of press-blog time, we can neither confirm nor deny rumors that Ecphora Press may be putting the book on sale.